Alicia Romero Fernandez

Cocina Abierta
Urban Hacks
This Does Not Exist
The Art of Scrolling
Burning Molds
Object Mutations
Mouth Senses 
Balance 


Contemporary Designer. Urban explorations. Speculative futures. Industrial Design. Barcelona.


info.aliciaromero@gmail.com
@__aliciaromero
Mark

Identidad Olfativa





The project aims to answer to the question: Which is the future of fragrances? through the investigation and the development of a product, which will be centered in millennials as main users. It is part of a collaboration with the packaging company Quadpack. During the investigation three different concepts are highlighted: perfume, body odor and communication: perfume modifies the body odor of a person which is an instinctive way of communication with other people. Identidad olfativa consists of a set of tools designed to extract those elements that form the olfactory identity of a person.

Date June 2018
Location Barcelona, Spain
For Elisava Design and Engineering School w/ Quadpack


Photos by author. 



A detailed study on body odor is mappped. Human smell is broken down into different layers, as in the following infography.










1. Body
2. Skin
3. Clothing
4. Home
5. Environment

Mark